Boston-based sports betting provider DraftKings opened three retail sportsbooks in partnership with Wild Rose Casino and Resort’s three Iowa locations in Emmetsburg, Clinton and Jefferson on Friday, October 4.
DraftKings partnered with Wild Rose on August 22 to operate retail and online sportsbooks for the three Wild Rose Iowa casinos, pending proper licensing and regulatory approval from the Iowa Racing and Gaming Commission (IRGC).
Iowa Governor Kim Reynolds signed sports betting bill SF617 on May 13, 2019, legalizing sports wagering in the state. The bill also designated IRGC as the industry’s regulating agency. The Buckeye State’s first brick-and-mortar sportsbooks went live in August 2019.
Iowa accepts wagers on pro and college sports, although in-play prop bets on Buckeye State college teams are not allowed. The minimum age to bet on sports is 21. Customers must visit a casino to register in-person for mobile betting until Jan. 1, 2021.
Iowa has operator-friendly sports betting fees. Sportsbooks pay only a 6.75 percent state revenue tax. First-time licensing fees cost $45,000, with a $10,000 yearly renewal fee.
The Wild, Wild Roses of Iowa
Wild Rose Jefferson’s sportsbook grand opening ceremony featured Iowa State University hall-of-famer Dennis Gibson, a fan favorite in the 1980s. Gibson placed the inaugural wager at Wild Rose Jefferson – on his alma mater, of course.
Wild Rose Emmetsburg’s sportsbook opening festivities featured Dallas Clark, former NFL player and University of Iowa All-American football star, placing the first ceremonial wager.
The trio of new Wild Rose retail sportsbooks have similar amenities. Each has three ticket windows, including one at the cashier, and six self-service betting kiosks to take bettors’ wagers. Other features include large video walls interspersed with smaller televisions, odds boards and a scrolling ticker with live score updates, statistics and other player data.
Each casino may operate up to two independently-branded online skins. Rush Street Interactive, which operates retail and online sportsbooks in a growing number of states, including Pennsylvania and Indiana, is expected to launch its BetRivers online brand in partnership with the three Wild Rose properties, as well.