PointsBet, the official betting partner of NBC Sports, has signed future NFL Hall of Fame quarterback Drew Brees to be a global ambassador. Any sportsbook that locks up a former athlete like Brees is a step above its competition.
Brees, the 13-time Pro Bowl selection, retired following the 2020 NFL season. The partnership with PointsBet is no surprise, considering he is starting his broadcasting career with NBC Sports. Brees’ affiliation with both groups will help with cross-promotion between the media and sports betting companies.
PointsBet is expected to play a significant role in NBC Sports football broadcasts in 2021. The news was announced on Wednesday, and it will give the former quarterback a massive stake in the sportsbook.
Details of Partnership
Brees’ main role as an ambassador will be to create original content for the PointsBet Sportsbook. These ideas are still being generated, but you should expect him to provide his picks and best bets on Sundays.
Additionally, Brees will host watch parties for big games throughout the week. There will also be promotions dealing with the former NFL Offensive Player of the Year.
Brees was quoted in the press release regarding his excitement to enter into sports betting. During his time in the NFL, Brees was a supporter of FantasyDraft, a daily fantasy company. Monkey Knife Fight later purchased this brand.
“I am excited to team up with PointsBet, a leader in the future of sports entertainment built off elite technology. Sports betting is growing across the country and will positively impact sports engagement, and I am proud to be at the forefront alongside PointsBet and NBC Sports.” – Drew Brees, future NFL Hall of Famer
Brees will be working with NBC Sports as an NFL analyst for Football Night in America. He will be working at Notre Dame football games in the booth for NBC. He will also be asked to cover significant events throughout the world, like the Olympics.
Excitement from PointsBet
Signing Drew Brees was a massive accomplishment for PointsBet. PointsBet is turning into a strong competitor in the United States sports betting industry. The book was founded in Australia, but it’s competing with DraftKings, FanDuel, and BetMGM.
The site is available in Colorado, Illinois, Indiana, Iowa, Michigan, and New Jersey. The partnership with Brees is the next step for PointsBet to continue its rapid growth.
Johnny Aitken, PointsBet USA CEO, spoke following the announcement of the deal.
“Today is a massive day for our company as we welcome Drew Brees into the PointsBet family. Drew is renowned for his tireless work ethic and achieved great success in his career regardless of the obstacles in front of him, possessing the scrappy, well-prepared challenger, win-at-all-costs mentality that embodies PointsBet’s DNA. We look forward to collaborating for years to come and integrating Drew across our portfolio to complement PointsBet’s market-leading technology infrastructure and strategic approach to the competitive sports betting space.” – Johnny Aitken, PointsBet USA CEO
PointsBet will expand its user base from NBC Sports broadcasts this year. The site also offers PointsBetting, which is a unique but risky way to bet. Although, it’s a quality that most sportsbooks do not offer.