Although founded in Europe, the online sportsbook Betway has slowly increased its presence in the United States. It has done so by widening its wagering product and making deals with NBA/NHL teams. And in early 2023, that profile is expected to grow even further. The Malta-based company is adding two more U.S. states to its portfolio. Read on for more about Betway entering Ohio and Louisiana.
Betway plans to go live in Louisiana and Ohio in the first quarter of 2023, it announced in an earnings review. The expansion would raise to nine the number of U.S. states in which Betway is active. There are market access agreements in place for three more pending state regulatory procedures.
Super Group, Betway’s parent company, “intends to expand only into states that will provide opportunities for long-term growth and profitability,” it said in the earnings review. The U.S. market “remains an attractive opportunity” for Betway, the company added. It cited a Goldman Sachs study that projected the total market for online sports betting to be worth $39 billion at its peak.
Article continues.
✔ $250 Bonus Bets on CBB
✔ User-friendly Design
✔ Daily Promotions
Ohio Sports Betting Launches Jan. 1
Betway is live in New Jersey, Pennsylvania, Indiana, Iowa, Colorado and Arizona. It has agreements in Mississippi, Kansas and Missouri (although Missouri has not approved sports betting yet). According to the Nov. 16 update from the Ohio Casino Control Commission, the company is not yet listed among those who have submitted mobile or retail licenses to offer sports betting in the Buckeye State. Ohio launches Jan. 1.
Betway would become the ninth mobile sportsbook in Louisiana. The state approved sports wagering in late 2021. It launched mobile betting in January 2022 in the 55 parishes that approved the practice. The Pelican State is coming off its best sports betting month ever. It reported a handle of $255 million in October, $219 million via mobile sportsbooks. Betway has not announced a retail casino partner.
Betway has 2.7 million monthly active customers, according to its third-quarter earnings review. It had a total revenue of $328 million for the quarter. Its more than 60 partnerships include several with sports franchises in the United States, among them the Milwaukee Bucks, Miami Heat, Philadelphia 76ers and Minnesota Timberwolves of the NBA. It also is a partner of the Philadelphia Flyers and New Jersey Devils of the NHL.
Article continues.
✔ $250 Bonus Bets on CBB
✔ User-friendly Design
✔ Daily Promotions
Betway Entering Ohio And Louisiana: Intro Promo Of $250 Risk-Free Bet
In the 16 years since its founding, Betway has evolved into polished sportsbook with many betting options and a reputation for paying customers quickly. The company’s welcome offer is typically a risk-free bet of $250, and you need a minimum deposit of $10 required to get the promotion.
Betway’s desktop and mobile sites each present a clean, easy-to-read interface. It displays available promotions and betting options across the top of the screen. Its odds are competitive within the industry, with vig occasionally lower than the -110 standard, and betting markets that run the gamut from traditional U.S. sports to e-ports to more European-centric pursuits such as snooker, darts and handball.
Betway entered the U.S. market in February 2021. It made perhaps its biggest splash in the United States a year later by inking a deal with the Milwaukee Bucks. The deal included branding in the team’s home arena. The company is perhaps best-known for deals with some major European soccer clubs. That includes West Ham United of the Premier League, for whom it appears on the jersey front.